Tracking & reporting tool for your marketing funnels
Convert more leads and customers from your marketing funnels
Track, report & optimize your customer journeys in a visual canvas… and pull data from all your existing platforms for accurate results.
Performance-driven marketing teams use Funnelytics.
What is Funnelytics?
Funnelytics connects whiteboarding technology to your data so you can plan your marketing funnels, visually measure how well they perform, and identify what to optimize next.
The Old Way
A mash-up tools, processes, inaccurate data, and complex reporting that do not match your strategy.
MEASURE
- Log in to 5+ platforms to get data that doesn't match
- Create spreadsheets to try and make sense of all the data
- Build dashboards with charts, graphs and tables to calculate conversions and ROI
- Send a report that provides very little insights
OPTIMIZE
- Hire an expensive analyst to help make decisions
- Spend hours in the data to decide what to try next
- Tell your client some story as to what you'll do and why you think it will work
- Cross your fingers and see what happens next
The Funnelytics Way
A single, visual platform that brings in all of your funnel strategy and data into a easy-to-use digital whiteboard.
MEASURE
- Auto-track all funnel steps, across multiple domains
- Pull in data from external platforms and automatically tie it together for pin-point accuracy
- Visualize all funnel metrics to quickly see conversions
- Set targets, monitor results and report on performance
OPTIMIZE
- Get key funnel conversion insights by looking at a canvas
- Use A.I. and filters to get fast answers to key questions
- Compare real data to forecast and pinpoint the biggest growth levers
- Communicate confidently with your clients on next steps.
Thousands of data-driven marketers use Funnelytics to make faster decisions & improve client results.
Align your team and clients around the strategy that drives results.
Retain clients longer, make faster decisions, and drive growth.
Save time compiling accurate data and automate client reports.
Watch the demo
"We save at least 10 hours per week reporting & analyzing data"
"Our clients lead-to-customer conversion increased by 17%."
Here’s how Funnelytics helps performance-driven marketing teams.
Whiteboard your funnel strategies and present them visually.
- Align your team and clients around funnel strategies
- Start from scratch or choose from over 100+ pre-built templates
- Drag-n-drop with all of the marketing icons you need
Connect all of the platforms that your clients use - at the click of a button.
- One simple-to-install script on your clients site
- Auto-track sources, pages, videos, buttons, & forms across multiple domains
- Integrate with platforms to track purchases, calendar bookings and custom events
Overlay all performance data and communicate results in a visual way.
- Visually see performance of your strategy
- Identify customer conversion paths
- Report on results that matter
Set targets, monitor results and get alerts when key results are reached (or not).
- Easily set KPI targets and thresholds
- Get alerts when you achieve KPI targets or if they drop below thresholds
- Set your monitor dashboard to update you automatically via email or slack
Run scenarios and forecast optimization opportunities that retain clients longer.
- Quickly identify bottlenecks and opportunities
- Compare real data to various forecast scenarios
- Easily communicate how your efforts are contributing to results
Eliminate the guesswork and let A.I. tell you what to do next.
- Tell FunnelAI your target metrics and let it calculate the conversion targets for your goals
- Let FunnelAI analyze all of the funnel data and find the biggest bottlenecks slowing your growth
- Give FunnelAI a page to optimize and it will automatically look at all the data, give you a list of test opportunities, and rank them based on impact
Grow and align your business with the
right Funnelytics™ Performance plan
Performance Starter
w/ Predictive Forecasting
$79/mo
Plan and forecast your marketing funnels:
- NEW! Simulate funnel profitability before spending money
- NEW! Compare real data to forecasts and simulate optimization scenarios
- Auto-track sources, pages, videos, buttons, & forms across multiple domains
- Access a database of 100+ proven funnel templates
- Map your marketing funnels using a drag-n-drop canvas
- Add notes, checklists, and images right on the canvas
- Unlimited collaborators
Performance Pro
w/ Lead Generation Insights
$199/mo
Everything in Performance Starter, plus:
- Visualize funnels and customer conversion paths
- Track form submissions and calendar bookings
- Get key conversion insights, advanced segmentation and reporting
- Integrate with all Forms and Calendars platforms via Zapier and Webhooks
Performance Business
w/ Full Journey Insights
$499/mo
Everything in Performance Pro, plus:
- Visualize funnels and customer conversion paths
- Track purchases, deals and custom events
- Advanced segmentation and reporting
- Integrate with all Purchase and Deal platforms via Zapier and Webhooks
- Integrate with Hubspot
- Integrate with GoHighLevel
Performance Agency
w/ Unlimited Client Workspaces
$999/mo
Everything in Performance Business, plus:
- Unlimited client workspaces
- Full team onboarding and training
- Priority Slack, Email & Zoom support
- Access to resource hub & demo tutorials
- Funnelytics™ Certification program
- Provider directory listing
- Agency growth templates & resources
Wall of love
Funnelytics is one of my favourite software.
Russell Brunson
Co-Founder & CEO, Clickfunnels
Funnelytics is amazing! I’m addicted to it. I love it!
Anik Singal
Founder & CEO, Lurn Inc
Shoutout to Funnelytics! Really cool tool.
Billy Gene Shaw
Founder, Billy Gene is Marketing
I don’t dislike anything about this software. It has helped us a great deal in making smart decisions.
Neha P.
Marketing Manager
Funnelytics helps us visualize our campaigns and traffic to understand flows. There’s nothing like it
Chris Schelzi
CMO, AppSumo
Closed three deals yesterday for at least $25k – people love their Funnelytics maps!
John Ainsworth
CEO, Data Driven Marketing
We’ve leveraged Funnelytics to align our teams, communicate results, and simplify decision making.
Chris Breikss
Founding Partner, Major Tom
I can easily visualize to clients what we’re setting up and often how well they’re working as well.
Andrew M.
Founder/CEO
I’m fine with anyone who doesn’t see the value. It just means a greater competitive advantage for the rest of us
Brent Kaluhikaua
Owner, Ohana Media
Funnelytics is by far my favourite tool! It’s easily made my agency hundreds of thousands of dollars over the years
Baillie Thornhill
Managing Director, Conscious Lead
I was showing the analytics to a client yesterday and he was totally blown away!
Mitch A.
CEO, Giveaway Rocket
A pretty damn great software for CROs and savvy marketers who care about optimizing results.
Teddy Marie
Growth Hacker, CESAD
Even more testimonials straight from our slack community
Frequently Asked Questions
At the core, Funnelytics is simple and quick to set up. It involves a one-code install and you’ll be collecting data in a matter of minutes.
Our main tracking will auto-track on-site actions like video views, button clicks, and link clicks. If you want to track conversion actions like forms, purchases, or calendar bookings you can leverage our integrations, webhooks, or Google Tag Manager. We have many pre-built GTM containers for you to use or you can ask our team to get you set up in a few hours.
Funnelytics respects user privacy and maintains data security by ensuring GDPR compliance. The platform employs a simple tracking script that collects data directly from site pages, offering accurate insights. It tracks user behavior on-site, like video views and button clicks, while providing the ability to leverage integrations, webhooks, and other tools to track conversions securely. For more details, check out our data privacy and GDPR section of our Terms of Service
The data is pulled directly from your site pages through our tracking script, providing you with insights you can trust. We value privacy and security — and we’re fully GDPR-compliant to prove it.
First off, congrats for already expecting to grow your traffic volume. That’s the goal, right? We will never penalize you for growing your business.
When you go over your plan’s limit, we’ll automatically upgrade it to the next level. Your account won’t skip a beat. You’ll continue gathering data and tracking the people that come to your site.
Absolutely! We’ll guide your team on exactly what to implement, continually analyze your funnel performance, and provide a list of prioritized action items and opportunities.
Your team will have full access to our Funnelytics Hub where we house all our training videos.