Visualize the performance of your Customer Journey​s

Use our analytics-powered whiteboard to get actionable answers, faster.

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Results that make an impact.

customer journey touchpoints
tracked every month
increase in average order value on
first time purchases
10 hrs
saved per week compiling and
reporting on data
in annual savings from software
and analyst expenses
Vshred, Danone, Unicef, AppSumo, Clickfunnels and Four Sigmatic logos

Why Funnelytics

Ditch the complexities of Google Analytics

Funnelytics connects whiteboarding technology to your data so you can map your customer journeys, visually see how well they perform and identify what to optimize next.

Say goodbye to antiquated charts and spreadsheets

  • Visually see how people get to your site, move across pages, and where they drop
  • See everything in context by overlaying your performance data over top of your growth strategy

Centralize your performance data

You have a million and one tools, your attribution model isn’t giving you the full story and site analysis only gives you website data on your pages, not your prospects.

A screenshot of a customer journey report inside of Funnelytics

Funnelytics can become your source of truth by capturing data from different parts of your tech stack, centralizing it into an easy to use, drag and drop, visual canvas.

A screenshot of a customer journey report inside of Funnelytics

Report on insights with ease

You can see the beginning and end of your customer journey through ad platforms, web analytics and your CRM. But what’s happening in the middle?

Lift the black box off of your growth engine and understand your full customer journey with Funnelytics.

Service is always part of the deal

We're committed to your success.

1. Complementary Onboarding

We work with you to define your goals and tell you how to set up your account to meet your specific needs, right at the start of your free trial experience.

2. Optimization workshops

We have a roster of customer journey experts here to help you get better results. We'll teach you how to analyze and extract insights from your data.

3. Same-day support

We host weekly live sessions. Ask us anything—platform or strategy related! Or just shoot us an email — we're here for you.

We're with you every step along the way​

Ongoing support from optimization specialists.

We're with you every step along the way​. Ongoing support from optimization specialists

Same-day response
Frequent optimization workshops
Hands-on support

We’re here to help you grow. Our world class performance implementation program provides you with ongoing access to and support from our very own Funnelytics Optimization Specialists. 

Seeing is believing.

Try Funnelytics Performance for free

Sign up for your free 14-day trial today and experience all the benefits Funnelytics will bring to your business first-hand. No contracts. No commitments. Just full-on customer journey insights.


Take a tour of Funnelytics

Tune into this short video to see why you'll actually use our platform

The features your peers rave about

Meet the lineup that will add rocket fuel
to your customer acquisition engine

Map using data

Use our Traffic Explorer to let you map backwards from data, allowing you to see the common paths to conversion.

Filter with ease

Filter your audience based on date, country, device, or the steps they took in their journey.

Identify trends quickly

Our compare feature uses traffic light indicators to help you identify trends and bottlenecks at a glance.

Track cross domain traffic

Track your website visitors, no matter which domain they’re visiting. Set up cross domain traffic as easy as 1,2,3. 

Get audience indicators

Use Data Widgets to quickly identify the top countries and people visiting your site, while keeping tabs on your goals.

Optimize for goals

Set goals and measure the results without the complicated configuration.

Integrate your data

Use our Zapier integration to connect Funnelytics to the rest of your tech stack with ease.

Create custom lists

Our CSV export feature enables you to download a list of people who took a certain step in your customer journey.

Feel supported, no matter the tech stack.

We don’t care what platforms you use. We have a solution to suit all conventional tools.

4.3 out of 5 stars

Funnelytics just makes sense.

Funnelytics Performance Plans

Grow and align your business with the right plan.


Up to 25,000 people tracked per month

For the strategist who wants to visualize customer journeys and get insights for one main site.

Your journey planning and reporting tool:

Additional Support:

  • 100+ Pre-built Templates
  • On-demand Training & Education
  • Ticketed Support
  • 1-on-1 Kickoff Call

Up to 100,000 people tracked per month

For performance-driven teams that want advanced insights from a few sites.

Everything in Lite, and:

Additional Support:

  • Live Training Calls
  • Same Day Zoom Support Calls
  • Priority Chat

Up to 1,000,000 people tracked per month

For marketing agencies and high-traffic websites

Everything in Plus, and:

Additional Support:

  • Done for You Setup
  • Funnelytics Insights Service (by application only)

Visualize how people flow through your site and the traffic sources that brought them

Visualize how actions taken on your site contribute to leads and purchases

For performance agencies and large traffic businesses

Start your free trial

Unleash the full potential of Funnelytics with a 14-day trial, no strings attached. Gain full access to the features that will propel your growth to new heights.

Frequently Asked Questions

At the core, Funnelytics Performance is the same across all plans. With all 3 plans you can overlay analytics on top of your customer journey map. The core difference is how much of the journey you can visualize, how many people you can track, and the support level we offer.

Performance Lite is a simple one-code install that allows you to see the traffic sources that people come from and the pages that they visit. You can track up to 25,000 people profiles per month and we offer on-demand training and support.

Performance Plus allows you to track more complex on-site actions like videos, button clicks, scroll, form submissions and purchases using Google Tag Manager. You can track up to 100,000 people profiles per month (with additional tracking packages available), and we offer premium support.

Performance Lite is simple and quick to set up. It involves a one-code install and you’ll be collecting data in a matter of minutes.

Performance Plus requires javascript and Google Tag Manager knowledge. We have many pre-built containers for you to leverage or you can hire our team to get you set up in a few days.

Performance Max requires a technical audit and setup times vary depending on tech stack. Contact us and we’ll give you a proper estimate.

The data is pulled directly from your sites and pages through our tracking script, providing you with insights you can trust. We value privacy and security — and we’re fully GDPR-compliant to prove it.

GA4 is adopting similar people-centric tracking technology that we’ve been doing for years. We collect similar data, but our platform lets you visualize performance, while GA4 user journey reports and insights still requires you to analyze charts and dashboards. With Funnelytics, you can manipulate data and understand performance by simply dragging and dropping icons on a canvas in a way that everyone understands.

Channel attribution gives you insights into how to distribute your ad spend across platforms, but doesn’t tell you what happens in between. Funnelytics provides this crucial data so you can generate more revenue from your existing traffic, without spending more on ads.

First off, congrats for already expecting to grow your traffic volume. That’s the goal, right? We will never penalize you for growing your business.

When you go over your plan’s limit, we’ll automatically upgrade it to the next level. Your account won’t skip a beat. You’ll continue gathering data and tracking the people that come to your site.

Absolutely! We’ll guide your team on exactly what to implement, continually analyze your funnel performance, and provide a list of prioritized action items and opportunities.

Your team will have full access to our Funnelytics Hub where we house all our training videos.

Request a demo

Great! Before we get started, let’s get to know each other so we can best tailor your experience within Funnelytics.

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