How Do Survey Answers Contribute to Form Submissions?

This playbook will help you make sense of how and why different responses to surveys you have on your site contribute to other form submissions.

5 minutes
Experienced
Contribution playbooks​

The Problem

Your company’s site contains customer surveys for various use cases. Your boss wants to know how these survey responses affect other form submissions, such as calls scheduled.

Unfortunately, Google Analytics is unable to break down people’s survey responses and tie it back to any form submissions you’re looking to track.

The Solution

With Funnelytics, you can track all survey responses and easily filter how various survey answers contribute to visitors submitting a form, or even making a purchase.

Put It Into Practice

Download the following example to your Funnelytics canvas by clicking the button below. After that, simply plug in your data and sources, and begin tracking your site’s form submissions through survey responses.

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