Learn strategies and tactics to help you track, analyze and report on the performance of customer journeys.

How to Conduct Customer Journey Research and Mapping

From initial brand awareness through to the point of making a purchase, your customers take different journeys  on their way to making the decisions that matter. These customer journeys differ

Funnelytics customer analytics software

6 Customer Journey Analytics Software to Get Real Results

Customer journey analytics software helps businesses identify pain points within their sales funnel. As a digital marketer, these tools will provide you with essential, real-time insights to optimize your marketing

Customer Journey Analytics 101: Benefits & Use Cases

The journey from brand awareness to purchase is not as linear as what’s depicted on your marketing team’s whiteboard presentation. Many factors, such as customers’ experience with your business and

Seeing is believing.

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